Food advertisements

To illustrate some of the points made in the previous post, I'm posting these food advertisements that I found on youtube:

This a series of ten commercials some of which move into the 1960s. What I'm most interested in is the "Anderson Soup" ad (starts 1:21). This definitely exemplifies the idea of "food as science," and the way that advertisements emphasized the "wonders of industry." (My apologies in advance for the offensive Jello ad if you happen to get that far).

An ad for Kool-Aid. My favorite part is when the Mother starts talking, "You can give your youngsters a lot of pleasure with Kool-Aid." Compare it with this more recent ad (looks like the 1990s). Mom is out of the picture. It's the desires of the kids that are catered to here. They can find the product by themselves in the supermarket, and they don't need their mother to make it for them. Their only "adult" companion is an enormous jug of Kool-Aid with a reputation for breaking through walls.

A Cocoa-Puffs ad, "The big G stands for Goodness!"